Record Sales by Fred Harteis
by
D-Team
on Mon 25 Oct 2004 06:48 PM EDT |
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IBOs Generate Record Quixtar Sales of $1.1 Billion in Fiscal 2004 |
| Bonuses and Incentives Earned Up $30 Million for the Year |
Independent Business Owners (IBOs) powered by Quixtar's I-commerce business model generated record sales of $1.1 billion for the fiscal year ended Aug. 31, 2004, up $65 million from the previous year.
In addition, IBOs created $68.5 million in revenues for Quixtar's online Partner Stores and Services, up $10.2 million from fiscal 2003. For their business efforts, IBOs earned more than $373 million in bonuses and incentives, up $30 million from the previous year.
"We're certainly pleased with the financial results of the past fiscal year, but the biggest success belonged to IBOs who achieved record growth," said Ken McDonald, Managing Director of Quixtar. "IBOs earned a record number of bonuses and incentives this year, and we continue to look for new products to enhance their businesses and help them attract younger and more diverse IBOs and customers."
Innovative product launches by Quixtar's exclusive brands led growth in 2004, including introductions of ARTISTRY® Time Defiance® Intensive Repair Serum, the TOLSOM™ skin care for men line, and the clear.now™ acne skin care system. Quixtar also created a new focus on sports nutrition, led by the launch of several new XS™ Power Nutrition products, Quixtar's sales leader based on units purchased and overall sales volume. Among other significant milestones for the company in fiscal 2004 were:
- Ranking 1st in online Health and Beauty sales by Internet Retailer and 12th overall for e-commerce sales.
- Single-day sales records of $11 million set in March and $12 million set Aug. 31.
- The redesign of Quixtar.com.
- The launch of new Partner Stores including Barnes & Noble.com, Circuit City, eToys, Elisabeth.com, Joann.com, The Golf Warehouse, and BluSphere.
- The launch of Quixtar Para Ti, which has helped increase sales through Hispanic IBOs by 50 percent.
- Sponsorship of Easter Seals in the U.S. and Canada, including Title Sponsorship of that organization's "Walk With Me" fundraising events.
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