“Developing Repeat Customers for Small Business “

Written by Fred Harteis – BizNet Productions President

At BizNet Productions we are very proud to serve. We have customers that we have had for 30 plus years. We believe it is essential to build relationships with our customers, and focus on their best interest. If people realize you have their needs at heart and have a passion to help them you are on the right track. Service with a smile and a heart go a long way in creating repeat business.  Loyal customers will provide most of your revenue.  Twenty percent of your customers will represent 80 percent of your sales each year.

BizNet Small Business Customer Loyalty Tips

1. Open dialogue with customers helps you help them. Your ears are the way to their heart.

2. Develop a dedication to new and innovative ideas to fill the customer needs today and tomorrow.  

3. Create and add value. Value cannot be understated, people must understand you do provide great value for them or you must create value.

4. Never do we allow an excuse to replace dedicated service or quality.

Early in our business development we knew at BizNet Productions that fast service would be essential.

5. Be responsive. If the customer orders today, it will be shipped today or next day with out delay. That is the service that is expected, never let the customer down.

BizNet Productions philosophy is we get to where we want to go by helping the customers get to where what they want – first.  We suggest you do the same.

Columnist: Fred Harteis is president of Biznet Productions and Harteis International

© 2005 All rights reserved. Biznet Productions Information Blog (www.biznet-productions.info/blog) permission of Esource News

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